Working Moms Social Network providing advice, support and solutions to moms returning-to-work, while guiding those working moms striving to achieve work/life flexibility.
Maybe I am just fascinated by the crazy commercials for Bing... afterall I spent 30 years working in advertising.
But, from my experience so far, I'm digging Bing for moms.
First of all, since I don't know of any mom who ever complained of having too much time on their hands, the fact that Bing gives you additional considerations (to make my life easier) to search for after you've put in your keywords is pretty ingenius.
I think the "look and feel" of Bing is far better than Google.
But I guess the question is, why did Microsoft do it? I read somewhere on a "google search" that Microsoft investing in search engines because hey conductes research with searchers and came out with the following facts: -72% said that search results are too disorganized -66% said that they allow search engines to make decisions -50% said that the results fail to meet their needs
Do you think Google users were really left disatisfied?
Ok, replacing the name Live Search with Bing definitely is much cooler, especially when you're competing with the likes of Google for brand recognition.
I'd love to know if Bing has done any usability studies with moms?
Tonight I was blown away when watching new show "More To Love" hosted by none other than beautiful Butterfly Mom and Plus Size Supermodel, emme.
I've had the pleasure of meeting Emme at Malaak and Chris Rock's home at the launch of MyWorkButterfly. Although I had seen emme for years on television, what struck me in meeting her in person was not only her outer beauty, but her inner strength and tranquility.
So, tonight, even though I was invited to share in the celebration at a local gathering near her home, after putting in a very long day, I had to turn on the TV and watch. I thought it was going to be great...but it was better than great.
At first, I was struck (and I mean hard) by the women who one-by-one shared their stories with the audience. My heart felt so heavy on my chest whilst I listened intently to what society had decided for them would be most, not all, of their fates. One mentioned never having been on a date for fear that it would just be a cruel joke -- that they didn't really want to go out with her. While another said that they were happy with who they were, but couldn't find a man willing to even give them the chance to get to know who she was from the inside.
My heart was bleeding for them. Regardless of being married to a very loving husband who no matter what I weigh (depends on the time of year & stress level) thinks I am gorgeous, I can so relate to the feelings that were shared by many of these women, "I bet he'd rather have the skinny one." So sad.
As the show progressed, I found myself in a happier place because the interaction between the Bachelor and the women was beyond touching. One I believe never even held a man's hand.
So I say, thank g-d for emme, the queen of positive body image and feeling good about your size, shape, style, etc. It's time society took a look in the mirror. If the average size woman in America is a size 14, why must we be a 2? or god forbid a 4?
Can't we be more forgiving. Doesn't brains matter? Doesn't being caring mean anything? Doesn't saving a life or donating your time account for something in this country. Really. Think about it.
1. Butterfly's original working name was Moms For Hire
2. Terry Starr conceived of the name Butterfly and the tag line, For Moms Who Want to Spread Their Wings, in the shower
3. Co-founders, Terry and Bradi, first met at Border's Books in September 2008
4. Terry and Bradi have sons in the same grade at the same school yet never knew one another existed
5. Terry and Bradi were introduced at Border's Books by Terry's friend Janelle Schneider
6. Malaak Compton Rock, host of Butterfly's launch party, worked with Bradi in advertising at Elizabeth Arden in 1995
7. Kathie Lee Gifford cried during our interview with her
8. Butterfly is the only niche social networking for moms of its kind
9. Terry and Bradi have received many Butterfly gifts over the past few months
10. Bradi had "Butterflies" in her stomach before interviewing Kathie Lee Gifford
11. Dr. Robi Ludwig has been one of the biggest supporters of Butterfly's mission connecting us to her influential network of colleagues and friends
12. Selecting the photo that appears in Butterfly's header was one of the most difficult decisions we faced
13. Bradi and Terry did the Blueprint Cleanse in order to look their best for the Butterfly launch party
14. Our dream is to be on Oprah!
15. Or CNN, CBS, Today, FOX News or any other network for that matter
16. We believe many women need the encouragement and support of other women to make their dream a reality
17. Our lucky number is 8
18. We both graduated from Ithaca College
19. The Butterfly colors were inspired by a Metropolitan Home magazine cover
20. Butterfly.com was already taken by a golf company. They won't sell the url to us
21. Terry took her most recent conference call from a dressing room at Bloomingdale's as she was fitted for a photo shoot about www.myworkbutterfly.com
22. We would love to interview Kelly Ripa- and look like her too
23. Gaining the support of Michelle Obama is our ultimate goal!
24. Our Hope is to have an impact on women's lives in this tough economic climate
25. Women have joined Butterfly from across the Globe: South Korea, Canada, Australia, Italy and the UK. These mother have found us... please spread the word to help others find us too! www.MyWorkButterfly.com
